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Enquirer Consulting Group / Prepared for Oriflame
August 2026

What the consulting
arm actually does.

You asked to hear more, so here is the whole thing in one pass, with nothing held back for a second email.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

Direct selling is a distribution business. Distribution is a reach problem.

01
A business like this grows on two engines at once: consumers who buy, and people who choose to sell. The second engine is a recruiting problem, and recruiting at scale is outbound work carrying a different name.
02
There is a third market beside both of them, and it is finite and named: salons and spas, aesthetic and dermatology clinics, pharmacy and beauty retail chains, hotels and wellness operators, and companies that buy gifting and incentive volume.
03
Those buyers have titles. Owner, purchasing manager, category buyer, spa director, and the rewards or human resources lead on the corporate side. Every one of them is reachable by name, and almost none of them are reached by consumer marketing.
04
In every market like this one, the people capable of building a large selling team are visible online long before anybody approaches them. Identifying them is mechanical work that nobody has the hours to do by hand.
Prepared for Oriflame
Where this goes

The named channel nobody staffs.

Today
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In this model the consumer and the seller network take the attention, and they are what gets measured.
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Across the industry, business accounts and senior recruiting wait for whoever finds a spare week.
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In most groups of this size there is no one view of who was approached, what was said, and what came back.
In the first weeks and months
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A named list of business accounts and potential leaders, by city and by category.
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A personal message per role, going out every week rather than in bursts.
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Warm replies handed to your team with the account and a way to reach the person.
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The unit, the playbook and a trained operator handed over at the end, so it stays with your market.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for Oriflame

What we would build

The named market

Salons, spas, clinics, pharmacy and beauty retail buyers, hotel and wellness operators, and corporate gifting and incentive accounts, identified one by one in the cities that matter rather than bought as a list.

The message per role

A salon owner, a retail category buyer and a rewards lead are three different conversations. Each gets copy written for the person, in their language, and nothing is sent that we would not sign.

The unit that runs it

Sending infrastructure, sequencing, reply handling and a dashboard that shows what landed. We staff and run it for four months, then hand it over with an operator who has already run it.

Nothing here competes with the seller network. It reaches the accounts and the people that a consumer channel structurally cannot.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

We identify the business accounts and the potential leaders by name, city and title, and verify each one before a word is written.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why this fits Oriflame

One engine, two audiences.

01

Recruiting is outbound

Finding people who could build a selling team and approaching them properly is the same mechanical job as finding buyers. Same engine, different message, run at the same time.

02

Business accounts compound

A salon, a clinic or a corporate gifting account orders on a schedule and rarely leaves for the reason a consumer leaves. Slow to win, and steady once won.

03

Handed over, not rented

Four months in market against measures agreed up front, then the playbook, the tooling and a trained operator belong to you.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Matthew, 20 minutes, at a time that works for you.
  2. Matthew brings the named accounts and the exact people we would start with. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and we will work around your time zone.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Matthew Marani   /   matthew@enquirerconsulting.com   /   calendly.com/enquirer/review